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(ARA) - Everyone knows the standard Valentine's Day gifts: flowers and chocolates. But if you really want to express what's in your heart, think a little harder about what you're going to give.

While those tried-and-true gifts are certainly nice, think of them as an accompaniment to the main event - a gift that reflects the personality of the recipient, and which shows that you put thought and creativity into your gift.

Before you set out on a shopping trip, take a moment to think about your gift recipient's favorite things, whether it's a charitable cause, an author or a hobby. If you can, try to plan an afternoon with your loved one and, over lunch or an excursion, see if you can pick up some ideas. Make mental notes, write them down when you have a moment, and then hit the shops. But if you aren't able to connect for some time together, consider using these ideas and adapting them to your fit your Valentine.

Put a spin on the standards
The easiest thing in the world is to get a bundle of red roses with baby's breath and a pre-made chocolate sampler - you can even pick those up at gas stations. Make the sentiment say more by putting a little extra thought into it. You could consult traditional Victorian flower meanings (for example, asters are symbols of love, freesia indicates trust) or choose a bouquet done in your Valentine's favorite color. If your sweetheart is a chocoholic, check your area for artisanal chocolatiers. A small sampler of chocolates and candies made with the finest ingredients will be more flavorful and memorable than your standard assortment.

Give the gift that gives back
Valentine's Day is the time of year when the feelings of your heart are given the most attention - why not let that lead you to think of heart health? According to the American Heart Association (AHA), heart disease kills one person every minute, and it is the No. 1 killer of women of all ages. To raise awareness of the risks of heart disease and also to raise critical funds for the AHA, Yankee Candle Company has continued its annual "Light a Candle for Your Heart" program which coincides with the AHA's Heart Health month and "Go Red" movement each year.

"By giving selected red Yankee candles to your loved one this Valentine's Day, you not only are giving America's best loved candle, you also will be giving a gift which directly benefits heart research," says Yankee Candle's Rick Ruffolo. "A dollar is donated to the AHA with every purchase." You also can include a card to tell the recipient that they can raise more money for the AHA on Facebook. "Become a fan of the company and send virtual candle gifts to all of your friends - for each candle you send, we will donate to the American Heart Association," Ruffolo adds.

Make it an experience
Going out to dinner is a Valentine's Day tradition - that much is clear to anyone who tries to get a reservation at a nice restaurant on Feb.14. To avoid the crush of diners and the often inflated menu prices, opt for something a little different. If you're spending time with your sweetheart, try something that requires you to work together - maybe try out a climbing wall at a local gym - or something that will make you want to cuddle up together, like ice skating or sledding. If your Valentine is more platonic, opt for going to see a movie - or plan a game night at home. No matter what you do, spending time together is a gift that always warms the heart.

Courtesy of ARAcontent

(ARA) - An annual tradition, Americans have their minds on resolutions for the New Year. While most hope to loosen their pants, others try to tighten their belt. Whether it is through eating out less, shopping less or traveling less, most try to cut costs in their life, timed to the change in the calendar.

Your vehicle can be a great "vehicle" to save money in 2010. By implementing some simple tips, you can save some serious cash in the New Year by paying attention to your vehicle's health.

After their homes, most Americans' second-largest financial investment is their vehicle, so helping it stay in good working order for as long as possible should be a top priority. But, since money is often tight in the given economy, you may be reluctant to spend on services or maintenance that you think can be put off at least for the short term. Such decisions, however, could potentially shorten the life of a vehicle, decrease its fuel efficiency or even put you and your family at risk.

To be prepared for the winter months ahead, here's a simple checklist of tips you should perform to help keep your vehicle running longer, safer and more cost-effectively:

* Check that tread: The economy has forced many to postpone tire purchases, but with the current winter conditions and unpredictable wet spring weather ahead, now is not the time to have low tread on your tires. The lower the tread depth, the less traction you will have on wet roads, and the greater the distance you will need to stop. Advances in tire technology are helping deliver a new generation of moderately priced tires that offer the all-season traction and long tread wear consumers have come to expect, but with enhanced rolling resistance to help save money on gas. For example, the proprietary tread compound used in Goodyear's new Assurance Fuel Max tires helps save 2,600 miles worth of gas over the life of a set of tires.

* Watch for inflation: As temperatures change, so can tire pressure. Proper tire inflation is essential for increased automotive safety, optimum driving performance and significant cost savings, including better fuel mileage. Tires should be inflated to the vehicle manufacturer recommendations printed on the vehicle door placard or in the glove box and should be checked monthly. Over-inflation can lead to premature or irregular tire wear and under-inflation reduces a vehicle's fuel efficiency by an average of 3.3 percent.

* Breathe free: Replacing a dirty air filter can increase a vehicle's life expectancy and fuel efficiency by reducing the strain on the engine, especially during warmer months. Over the winter months, salt, sand and other impurities may build up in a vehicle's air filtration system and could be robbing it of as much as 10 percent in fuel efficiency.

* Keep it clean: Consumers' cars, trucks or SUVs are likely weathering the harsh conditions and corrosive elements associated with winter, including freezing rain, snow, ice, sand and salt. Keeping vehicles clean will help protect them from the chemicals and dirt that may attack the car's finish and undercarriage. Be sure to use quality cleaners and waxes specifically designed for handling a car's finish as regular dish soap will actually break down your wax and could harm the underlying paint.

* Keep it flowing: Oil is the lifeblood of the engine, helping to keep it running efficiently and effectively. Not sure what oil to use? Defer to a professional or use the grade of motor oil recommended by the vehicle manufacturer to achieve optimum engine protection and fuel efficiency.

For more helpful car care advice or information on tires for cars, light trucks, SUVs and more, visit your local Goodyear retailer or go online to www.goodyeartires.com.

Courtesy of ARAcontent

(ARA) - Finding gifts for a confident man isn't always easy, especially since he already projects such strong characteristics. But by giving him a stylish gift this Valentine's Day that works with, or even enhances, his confident personality, you can't go wrong.

Here are some suggestions to make this Valentine's Day something perfect:

* Give him a fragrance that reflects his style and turn up the heat on romance. The right fragrance will not only accentuate his confidence it will keep you both warm over the winter months. The Usher VIP fragrance is constructed around a rich suede note, a combination of fresh clean bergamot, tangerine and kumquat and allows a man to radiate the confidence of a gentleman at ease in his own skin. Usher VIP fragrance is also found in a shower gel, after shave soother and deodorant.

"I consider fragrance to be one of the most important tools of engagement for seduction. With Usher VIP I created a gentlemen's scent, which would also appeal to women," Usher says. "Women tell me they love the scent of a man and I wanted to create that sense of confidence and style that women desire."

* Of course, style is very important for confident men, and you can always find him the best winter outdoor wear that not only keeps him warm, but also allows him to still be sexy. Consider cashmere scarves, leather gloves or even a hat that you know will bring out that special look in his eyes when he tilts it just slightly on his head.

* Plan a fun date for the two of you that he will enjoy. If he's into a sports team, think about getting tickets to a big home game, and include a meal or dessert as part of the bargain. Maybe find some front row tickets to a concert for the music lover. Or plan a hike with a romantic picnic included. Surf and turf dinners are also a popular favorite, whether you cook them yourself or take him out to a fancy restaurant.

This Valentine's Day, you can't strike out by giving him a strong gift to match his personality. Look for Usher VIP fragrance at department stores nationwide.

Courtesy of ARAcontent
 

(ARA) - Function alone isn't enough to sell us on a new piece of technology anymore.  Americans increasingly want their technology to look good - stylish, even - in addition to working well.

"If you're old enough to remember the huge, clunky-looking 'car phones' of the late '80s and early '90s, or if you've seen them in the movies or on old TV shows, you'll have some perspective on how technology has evolved toward being beautiful as well as functional," says Jeanne Benedict, host of DIY Network's "Weekend Entertaining" and regular contributor to Celebrations.com.

Designers agree that a balance of form and function is essential to appealing and useful home decor. With new wafer-thin, high-definition flat-screen TVs, surround-sound systems with wireless speakers and sleek home telephones  that allow you to receive cell phone calls on your landline, modern home technology is trending toward beauty and usefulness.

If you're in the market to upgrade your home technology this holiday season, be sure to look for gadgets that blend style and practicality, including:

* LED high-definition, flat-screen TVs that are almost as thin as a sheet of glass. These TVs are ideal for mounting on the wall as a focal point of virtually any room. The flatter the better, and the new generation of TVs are so thin and light, they make their predecessors look like those '90s chunky car phones. Some manufacturers also offer flat screens in colors to match virtually any home decor - no more settling for just silver or black.

* Sleek new home phones like VTech's LS6245 combine advanced technology that lets you receive both landline and cellular calls on the cordless handset.  Its fashionable profile fits into virtually any home decor. The phone offers touch-sensitive buttons on the handset and base as well as capabilities that allow you to connect up to four wireless devices such as cellular phones or wireless headsets.

With the ability to make and receive cellular calls on the LS6245 handset or take landline calls with a wireless headset, this phone system helps eliminate problems typically associated with using a cell at home - dropped calls, poor call quality and limited range. The practical VTech LS6245 is available at www.vtechphones.com.

* Wireless technology has made it possible to enjoy surround sound and your favorite DVD without the visual distraction of wires running between the components. From wireless speakers that work with your surround sound system and stereo to flat screens and DVD players that can communicate with each other, technology has eliminated the old problem of ugly - and potentially hazardous - wires throughout your home.

"It's no longer necessary to sacrifice stylish design and decor-enhancing beauty to get the latest technology for your home," Benedict says. "Modern product makers are manufacturing better-looking technology that fits with our lifestyles and home decor."

Courtesy of ARAcontent

(ARA) - This holiday season, don't just "decorate" with some evergreen and mistletoe - "techorate" using today's hottest home technology, including your flat-screen TV.

Although the kitchen is the traditional setting for a holiday get-together, this year the party is moving to the family room. Whether it's enjoying a bowl game, holiday parade or a classic holiday movie, many family gatherings will take place around the flat-screen - the hearth of the 21st century home. "Technology is now playing an integral role in holiday entertaining, just as it is in all other aspects of our lives," says Doug Wilson, noted interior designer from TLC's "Trading Spaces" and "Moving Up."

"The concept of 'techorating' merges technology and interior design so that a techorated room works together as one, unified space," says Wilson, who is also the resident Techorator  for LG Electronics. "The TV has really become the new hearth of the home, and having a harmonious hearth and home is never more important than during the holidays."

Wilson offers a few tips for techorating your home this holiday season:

Tip One: Less is more - a lot more

"Technology doesn't have to stick out in an unattractive way," Wilson says. Streamline your technology and declutter to make it blend more easily with your overall holiday decor. For example, use covers painted to match the wall color to hide wires and connections between your flat screen and audio-visual components. Or use wireless technology to eliminate wire clutter altogether.

For another way to create a really sleek look, upgrade your flat screen to a new ultra-thin model like LG's SL90 series. These high-definition TVs are available in 42- and 47-inch sizes and look nearly as thin as the sheet of glass in their single-layer design for stunning sets that blend beautifully into any decor.

Tip Two: Create a focal point

"Nothing brings the family together better than a good holiday movie so it makes sense to use the television as the focal point for your living room decor," Wilson says. "Wall-mounting your flat screen will improve its visibility from all angles, making it easier to enjoy watching holiday classics with your family."

Flat screens afford you more design flexibility than older TVs, and companies like LG offer a variety of options that combine simple, sleek designs with the latest in high-definition technology to meet your entertainment and decorating needs, Wilson explains.

"Don't be afraid to put the TV above the mantle," he adds. "But do keep in mind that competing design elements like fireplaces, large mirrors and picture windows can make the space look too cluttered."

Tip Three: It's OK to rearrange.

Plenty of people rearrange furniture before the holidays to accommodate the Christmas tree or the gathering of family and friends. If you're planning a holiday gathering based around your favorite bowl game think about rearranging furniture to provide maximum seating and the best possible view of the TV.

The size of your TV screen will help determine where you place your furniture. To locate the perfect spot for your sofa or seating, multiply the size of your screen in inches by 1.5. The result should be the optimal distance (in inches) that you allow for between the TV and sofa.

"These tips will help you 'tech the halls' this holiday season and ensure your technology enhances the holidays for everyone who visits your home," Wilson says. For more techorating tips, visit www.lgusa.com/techorate. of ARAcontent

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(ARA) - This holiday season, don't just "decorate" with some evergreen and mistletoe - "techorate" using today's hottest home technology, including your flat-screen TV.

Although the kitchen is the traditional setting for a holiday get-together, this year the party is moving to the family room. Whether it's enjoying a bowl game, holiday parade or a classic holiday movie, many family gatherings will take place around the flat-screen - the hearth of the 21st century home. "Technology is now playing an integral role in holiday entertaining, just as it is in all other aspects of our lives," says Doug Wilson, noted interior designer from TLC's "Trading Spaces" and "Moving Up."

"The concept of 'techorating' merges technology and interior design so that a techorated room works together as one, unified space," says Wilson, who is also the resident Techorator  for LG Electronics. "The TV has really become the new hearth of the home, and having a harmonious hearth and home is never more important than during the holidays."

Wilson offers a few tips for techorating your home this holiday season:

Tip One: Less is more - a lot more

"Technology doesn't have to stick out in an unattractive way," Wilson says. Streamline your technology and declutter to make it blend more easily with your overall holiday decor. For example, use covers painted to match the wall color to hide wires and connections between your flat screen and audio-visual components. Or use wireless technology to eliminate wire clutter altogether.

For another way to create a really sleek look, upgrade your flat screen to a new ultra-thin model like LG's SL90 series. These high-definition TVs are available in 42- and 47-inch sizes and look nearly as thin as the sheet of glass in their single-layer design for stunning sets that blend beautifully into any decor.

Tip Two: Create a focal point

"Nothing brings the family together better than a good holiday movie so it makes sense to use the television as the focal point for your living room decor," Wilson says. "Wall-mounting your flat screen will improve its visibility from all angles, making it easier to enjoy watching holiday classics with your family."

Flat screens afford you more design flexibility than older TVs, and companies like LG offer a variety of options that combine simple, sleek designs with the latest in high-definition technology to meet your entertainment and decorating needs, Wilson explains.

"Don't be afraid to put the TV above the mantle," he adds. "But do keep in mind that competing design elements like fireplaces, large mirrors and picture windows can make the space look too cluttered."

Tip Three: It's OK to rearrange.

Plenty of people rearrange furniture before the holidays to accommodate the Christmas tree or the gathering of family and friends. If you're planning a holiday gathering based around your favorite bowl game think about rearranging furniture to provide maximum seating and the best possible view of the TV.

The size of your TV screen will help determine where you place your furniture. To locate the perfect spot for your sofa or seating, multiply the size of your screen in inches by 1.5. The result should be the optimal distance (in inches) that you allow for between the TV and sofa.

"These tips will help you 'tech the halls' this holiday season and ensure your technology enhances the holidays for everyone who visits your home," Wilson says. For more techorating tips, visit www.lgusa.com/techorate. of ARAcontent

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(ARA) - American families have spoken: the vacation is a top priority. Ninety-four percent of Americans agreed that even in tough economic times, family vacations are worth the money, according to a recent survey by Expedia.com. To keep the vacation affordable and easy, think about introducing your family to the splendor of the national park system - where activities are abundant and costs are minimal.

Expedia.com recently partnered with the National Park Foundation to provide a permanent, one-stop shop to help travelers plan and book vacations to America's national parks.

"There are excellent values for traveling families right now, and taking a trip to a national park is one of the best ways to stretch your vacation dollars," says Lee Woodruff, author, travel expert and mother of four. "Families are looking for ways to reconnect with each other and what better option for an affordable vacation than a national park?"

Here are five easy steps to plan the perfect national park getaway:

1. Get Inspired: Ken Burns recently debuted a six-part documentary series for PBS titled, "The National Parks: America's Best Idea." Tune into PBS or order a copy online to find inspiration and a detailed look at some of the most beautiful places in the world from Acadia to the Grand Canyon and Yosemite to the Gates of the Arctic in Alaska.

2. Pick the park: With original content from the National Park Foundation, Expedia.com's national park Web site is the perfect resource for families to find the national park to fit their vacation needs.

The site offers pre-set "long weekend" itineraries to start your planning. You can also search through the "Can't Miss National Parks" section to learn about the park's location, its natural features, little-known facts including the best times to visit and activities to choose from in each area. Expedia's site also offers downloadable park maps to help you get your bearings.

3. More ways to save: Take advantage of the public amenities that national parks offer like camping and picnic sites. While there is a small entrance fee to the parks, you can cut back on costs by bringing your own meals and treating the kids to lunch by a waterfall or overlooking the Grand Canyon. Also, enjoy the free activities such as hiking, biking and birding that the parks offer.

4. Book your hotel and rental car: If camping isn't your family's style, consider any of the great lodges in and around the national park of your choice. And, if you're planning to rent a car, consider booking lodging and car together to substantially reduce the overall costs of your vacation.

5. Give Back: Consider giving back to the National Park Foundation by visiting the Web site, www.nationalparks.org and donate, or learn more about volunteer opportunities within America's national parks. Helping out in these small ways ensures the parks will remain beautiful so your kids can bring their own children one day.

"Planning the vacation is half of the fun, so get everyone involved in the process," says Woodruff. "There are so many options in our national park system, many of which have rich and amazing heritage, so the whole family is going to enjoy something when you visit."

Courtesy of ARAcontent

(ARA) - A vacation may be the last thing on your mind as the holidays draw near this year, but contrary to popular belief the holiday season is a great time to take a break. Pre-holiday season deals sweeten the appeal of a weekend getaway to decompress from the stresses of a busy fall and winter season.

"While airfares and hotel rates do rise on and immediately surrounding major holidays, the weeks leading up to those times can yield amazing deals and wonderful opportunities to escape the hectic pace of the holiday season," says Brad Dean, president and chief executive officer for the Myrtle Beach Area Convention and Visitor's Bureau.

Still not convinced now is the time for a quick getaway? Consider these facts:

Getting There

Airports will be crowded and frustrating as soon as the holidays arrive. Yet airfares are lower and airports are less crowded in the weeks leading up to peak holiday season. You're much more likely to score a good deal on airfare - and a less stressful airport experience - if you travel pre-holiday.

Driving trips are also easier before the holiday. Come Thanksgiving or Christmas, everyone will be visiting family and friends to celebrate. Highways are less likely to be clogged with traffic in advance of the holidays. To make the most of your weekend getaway, choose a driving destination that's easily accessible and offers the most "bang for your buck." Myrtle Beach, S.C., for example is a popular driving destination from many parts of the eastern seaboard and Midwest.

Hotel Deals

Hotel prices typically increase a day or two before a holiday - rates may even double over Thanksgiving, Christmas and New Year's. However, hotels are relatively empty and inspired to offer better deals in the weeks leading up to the holidays. In fact, rates can be reduced to more than half the cost of a room during peek summer season. You can find great package deals if you travel before the holidays, especially to affordable locations that are in their "off" seasons. Many beach resorts and hotels offer all-inclusive packages with admission to local attractions and many feature heated indoor swimming pools and even indoor waterparks.

Cool Prices on Hot Attractions

Attraction tickets that might seem pricey during high season will likely be more appealingly priced during the pre-holiday, "off season." Some outdoor attractions in more temperate climes, such as Myrtle Beach will stay open through the holidays, as will shows, indoor attractions and sites. Plus, you won't have to fight the "peak season" crowds or lines at year-round attractions like popular museums and aquariums.

A Taste of the Holidays without the Expense

What commercial venture in the United States doesn't stretch the holidays? With Halloween items appearing on store shelves in early September, is it any surprise that resort attractions will don their holiday décor and feature holiday-themed events and shows long before the actual dates arrive?

It's possible to get into the holiday spirit and enjoy themed shows, attractions and activities when you travel before the holidays. For example, the Myrtle Beach area offers everything from live holiday shows to candlelit gardens with carolers, Christmas tree festivals to holiday markets.   

To learn more about a pre-holiday getaway to Myrtle Beach, go to www.visitmyrtlebeach.com. of ARAcontent

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(ARA) - The holiday season is practically synonymous with family vacations. Visiting relatives you haven't seen in a year, gluttonous eating and cramming the whole crew into a hotel room with tight sleeping quarters and one bathroom. It's all par for the course, right? Well, it doesn't have to be.

Travelers are jumping on the vacation home rental bandwagon, where they're finding comfortable spaces, just-like-home amenities and a more relaxing experience - all for about what it costs to book a hotel room. In this tough economy, owners of second homes are increasingly renting out their properties for some extra cash, according to HomeAway, a collection of vacation-rental Web sites. And as the market floods, prices drop to lure renters.

A recent online search of hotels in La Jolla, Calif., a beautiful seaside community that's technically part of San Diego, revealed some hotel rooms starting around $150 a night during the holiday season. A search for vacation homes returned two bedroom, two bathroom options starting at just over $100 a night.

Not only do you get more space, you get the luxuries of home, such as a full kitchen, washer/dryer and parking, all of which are further money-savers. Plus, standard hotel rooms can be pretty boring, rarely lending insight into the destination's character. Vacation rentals are an actual person's home, albeit a second home. And some are even pet-friendly.

Here's how to find a vacation rental that suits your needs:
 
Where to start: Away.com, a research and travel-planning Web site, offers a comprehensive listing of vacation rentals, including houses and condos, from all over the Web. Find it at away.com/vacationrentals.

Be comfortable: If the thought of renting a vacation home "sight unseen" and directly from the owner is daunting, work with a property management company. Such companies, particularly ones with local offices, know the market well and might even be able to move you to another property if a problem arises.

Do your homework: Check out online photos and read all property reviews. If you're renting directly from an owner, reach out to them with questions and put a face to the transaction. And the golden rule: Clarify all costs and payment methods upfront. Time invested in the beginning will yield a more enjoyable experience in the end. 

Whatever you decide is right for your holiday vacation, book it now. As usual, the early bird will get the worm.

Courtesy of ARAcontent